Regional Marketing Manager

Bio-Techne · Abingdon, UK +2 more

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Role summary

Bio-Techne seeks a Regional Marketing Manager to lead integrated marketing strategies across EMEA, driving awareness and demand generation for life-science research tools. The role combines campaign execution, digital marketing, and regional strategy alignment across UK and German locations.

What they're looking for

Bachelor's degree in Marketing, Life Sciences, Communications, or related field
3–6 years marketing experience, preferably in life sciences or B2B technical markets
Proficiency with CRM and marketing automation platforms such as Salesforce or Marketo
Strong writing and storytelling skills for scientific audiences
Understanding of GDPR compliance in marketing communications
Project management and cross-functional collaboration abilities
Willingness to travel up to 25% as needed

What you'll be doing

Lead rollout and execution of multi-channel campaigns across EMEA including email, social, webinars, and digital advertising
Localize global marketing assets for regional relevance across languages, regulations, and market preferences
Drive demand generation activities including lead campaigns, segmentation, and nurture workflows
Own campaign performance tracking, regional reporting, and monthly KPI updates with data analysis
Ensure brand guideline compliance and CRM data quality across all EMEA markets

CompensationUK: £44,600–£73,400; Germany: €60,900–€100,200

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