Senior Specialist, Consumer Marketing
AbbVie · Irvine, CA
CommercialFull timeCompany career page
RoleLantern re-checked this role's application link recently and it was active — the employer has not confirmed it directly.
Role summary
Senior Specialist leads consumer marketing programs for AbbVie's aesthetic brands, managing campaigns from planning through execution and reporting. Responsibilities include coordinating experiential activations, influencer content, asset development, and cross-functional compliance reviews.
What they're looking for
- Bachelor's degree in marketing, business, communications, or related field
- 5+ years consumer marketing, brand marketing, agency, or experiential experience
- Experience leading multi-step marketing programs in matrixed organizations
- Strong project management, prioritization, and organizational skills
- Proficiency with Microsoft Office and familiarity with analytics and project-management platforms
- Experience in aesthetics, beauty, wellness, pharmaceuticals, or CPG preferred
- Working knowledge of Veeva Vault PromoMats preferred
What you'll be doing
- Lead assigned brand campaigns from planning through execution and post-program performance analysis
- Own experiential partnerships including coordination, content capture, and activation readiness
- Manage organic influencer content workstreams ensuring deliverables, approvals, and deployment
- Drive organic asset planning and capture for shoots, translating content needs into deliverables
- Monitor social listening and consumer signals to inform content and activation decisions
Privacy & handoff
This role links to AbbVie's own application system. RoleLantern records your interest and checks the link, but the application happens on the employer's site and status updates may not come back to us. Clicking apply does not mark you as applied automatically.