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Director, Marketing

Merck · North Wales (upper Gwynedd), PA

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CommercialFull-time$191k–$300kCompany career page

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Role summary

Merck seeks a Director of Marketing to lead healthcare professional strategy for an investigational HIV prevention asset. The role involves developing integrated HCP engagement, scientific communication, and medical education initiatives while managing a team of 3-4 direct reports across strategy and planning functions.

What they're looking for

  • Bachelor's degree required; Master's or MBA preferred
  • 10+ years pharmaceutical, biotechnology, or healthcare commercial experience
  • 5+ years HCP marketing, scientific engagement, or commercial strategy experience
  • Demonstrated success in HCP strategy development and provider behavior change
  • Product launch leadership experience
  • People management and team building capability
  • Knowledge of pharmaceutical regulatory, compliance, and promotional requirements

What you'll be doing

  • Develop U.S. HCP strategy including segmentation, targeting, messaging, and omnichannel engagement
  • Expand PrEP engagement among existing and new provider segments across multiple healthcare settings
  • Lead scientific engagement strategy in partnership with Medical Affairs and develop medical education initiatives
  • Plan and execute commercial strategy for major HIV, infectious disease, and preventive medicine congresses
  • Lead HCP campaigns and customer experience initiatives while managing team performance and KPIs

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Date posted4 days ago
Last source check1 day ago
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