Senior Director, Customer Insights & Engagement - Cardiovascular
Bristol Myers Squibb · Princeton, NJ
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Role summary
Bristol Myers Squibb seeks a strategic leader to drive analytics and market research capabilities for its U.S. cardiovascular business. This Senior Director will design and deliver insights that optimize engagement and commercial performance, partnering across functions to inform go-to-market strategies and enable data-driven decision-making. The role involves developing reporting frameworks, predictive models, and championing advanced analytics adoption, including AI and machine learning.
What they're looking for
- Minimum 10 years pharmaceutical analytics or market research leadership experience
- Bachelor's degree required; Master's or PhD preferred
- Cardiovascular therapeutic area experience
- Hands-on market research expertise with research design and methodology knowledge
- Experience synthesizing complex data sources into actionable senior leadership insights
- US and global/WW market experience required
- Stakeholder management and cross-functional influence skills
What you'll be doing
- Develop and execute primary and secondary market research plans identifying brand opportunities
- Synthesize multi-source data to extract business insights informing marketing strategies
- Lead development of standardized reporting frameworks, predictive models, and performance dashboards
- Partner with Brand Leads and cross-functional teams to provide data-based solutions
- Advocate for adoption of advanced analytics including AI and machine learning methodologies
Key requirements
- Therapeutic area
- Cardiovascular
Privacy & handoff
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