Product Director EPG

Johnson & Johnson · Titusville, NJ

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CommercialFull-time$122k–$213kCompany career page

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Role summary

Johnson & Johnson seeks a Product Director for the Established Products Group (EPG) based in Titusville, New Jersey. This commercial leadership role oversees non-personal promotion strategy and execution for a dynamic pharmaceutical portfolio, including pulmonary hypertension brands, while driving launch readiness and artificial intelligence initiatives.

What they're looking for

Strategic marketing expertise with demonstrated commercial leadership in pharmaceutical industry
Experience directing external agency partners and managing integrated marketing campaigns
Strong cross-functional collaboration skills across finance, sales, regulatory, and medical functions
Proficiency translating market insights and analytics into actionable strategy and recommendations
Knowledge of pharmaceutical compliance, regulatory requirements, and non-personal promotion guidelines
Familiarity with artificial intelligence applications and emerging technology adoption in healthcare

What you'll be doing

Develop and execute non-personal promotion and media strategies for EPG brands aligned with regulatory requirements
Direct external media, creative, and agency partners through campaign lifecycle including budget and performance management
Lead cross-functional teams to translate brand priorities into audience strategies and integrated execution plans
Support commercial launch readiness for potential EPG portfolio additions and coordinate brand transitions
Serve as EPG artificial intelligence lead identifying use cases, piloting initiatives, and building team capability

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