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Marcom Specialist III

Thermo Fisher Scientific · Shanghai, China

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Role summary

Marketing communications specialist supporting business growth and market penetration for life sciences customers. The role executes integrated marketing campaigns across digital and traditional channels, manages customer databases and lead generation, and develops marketing platforms to enhance engagement and pipeline development.

What they're looking for

  • Bachelor's degree in digital marketing, Life Sciences, Biopharma, or related field
  • 5–8+ years of data-driven marketing or integrated marketing experience in multinational corporations
  • Proficiency with CRM/CDP systems, marketing automation, and social media platforms
  • Fluent in English and Mandarin, both verbal and written
  • Strong project management and stakeholder engagement skills in matrix organizations
  • Experience in life science or scientific marketing preferred

What you'll be doing

  • Develop and execute marketing programs aligned with business strategy, collaborating with business unit teams on market insights and pipeline targets
  • Lead digital and data-driven marketing tactics including SEO/SEM, customer database management, trade media, and performance analytics
  • Manage social media operations, content creation, platform management, and audience engagement across campaigns
  • Own leads generation, nurturing, and business opportunity development with continuous ROI optimization
  • Coordinate with internal stakeholders and external vendors to deliver high-quality marketing programs on schedule

Privacy & handoff

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What RoleLantern checked

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Date posted10 days ago
Last source checkToday
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