Associate Director, US Breyanzi Marketing, Professional Education
Bristol Myers Squibb · Giralda, NJ
The apply link worked recently (not employer-confirmed).
Role summary
Bristol Myers Squibb seeks an Associate Director to lead professional education and non-personal promotion strategies for Breyanzi, a CAR T therapy. This role drives peer-to-peer engagement with healthcare professionals, manages speaker programs, and shapes medical education initiatives to expand the lymphoma CAR T market.
Where this listing comes from
This listing was compiled by RoleLantern from the employer's publicly available posting on Workday, captured and rephrased by RoleLantern using automated (AI) tools on 2026-10-04 (originally posted 2026-10-01). It was not submitted or confirmed by the employer through RoleLantern. Details may be inaccurate, incomplete, outdated, or no longer available; please confirm with the employer's official posting before applying.
What they're looking for
- Bachelor's degree; MBA or advanced degree strongly preferred
- 6–10 years progressive pharmaceutical or biotechnology marketing experience
- Hematology, oncology, or cell therapy background preferred
- Strategic thinking with ability to execute across matrixed organizations
- Strong scientific acumen and ability to interpret clinical data
- Knowledge of FDA regulations, PhRMA guidelines, and MLR processes
- Excellent written and oral communication skills
What you'll be doing
- Lead professional education and peer-to-peer strategies for CAR T-treating and referring healthcare professionals
- Develop and manage speaker bureau strategy, including content and speaker training programs
- Shape medical education strategy including advisory boards, councils, and congress planning
- Drive convention and congress promotions with booth strategy and sponsorships
- Act as liaison across Medical Affairs, regional marketing, and external partners to execute initiatives
Privacy & handoff
This role links to Bristol Myers Squibb's own application system. RoleLantern records your interest and checks the link, but the application happens on the employer's site and status updates may not come back to us. Clicking apply does not mark you as applied automatically.