Director, U.S. Marketing, Atherosclerosis

Merck · North Wales (upper Gwynedd), PA

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CommercialFull-time$191k–$300kCompany career page

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Role summary

Merck seeks a Director of U.S. Marketing to lead healthcare consumer strategy and direct-to-patient initiatives for atherosclerosis products. The role encompasses comprehensive HCC strategy development, patient-centered experience design, and cross-functional launch execution in a matrix environment.

What they're looking for

Bachelor's degree; MBA or advanced degree preferred
Significant consumer marketing, patient access, or digital health experience
Demonstrated ability to own strategy, roadmap, and complex initiative execution
Strong understanding of U.S. healthcare access, pharmacy fulfillment, and regulatory compliance
Ability to lead in matrixed environment and influence senior stakeholders without direct authority
Strategic thinking, financial acumen, and comfort operating in ambiguity
Pharmaceutical industry experience preferred

What you'll be doing

Develop comprehensive HCC strategy, experience plan, and patient activation roadmap
Own end-to-end direct-to-patient strategy and serve as brand leader for DtP initiatives
Lead integrated launch readiness including milestone tracking, risk identification, and cross-functional execution
Establish governance structures, KPI reviews, and performance routines for continuous optimization
Lead cross-functional collaboration across marketing, access, compliance, medical, and external partners

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