Director, Marketing, North America

Thermo Fisher Scientific · Remote

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Role summary

Thermo Fisher Scientific seeks a Director of Marketing for North America's ImmunoDiagnostics Division to develop and execute go-to-market strategy across allergy and autoimmunity portfolios. This role leads a team of approximately 15 people, driving demand generation, portfolio strategy, and cross-functional commercial initiatives aligned with divisional growth objectives.

What they're looking for

Proven experience leading large marketing teams and cross-functional organizations
Strategic expertise in go-to-market planning and commercial execution in diagnostics or healthcare
Strong understanding of laboratory, healthcare provider, and patient market dynamics
Demonstrated ability to translate business objectives into integrated marketing strategies with measurable outcomes
Experience with digital channels, marketing automation, and omnichannel customer experience
Established relationships with key opinion leaders and healthcare stakeholders
Proficiency in analytics, KPI development, and ROI measurement

What you'll be doing

Lead development and execution of North America go-to-market strategy for laboratories, healthcare professionals, and patients
Direct five direct reports across product marketing, digital experience, market development, customer success, and marketing operations
Build and optimize integrated demand-generation systems across multiple customer audiences and segments
Establish regional portfolio strategy, positioning, and lifecycle priorities; support product and assay launches
Set vision for owned, paid, and earned digital channels; ensure campaigns are insight-led and conversion-optimized

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Date posted1 day ago

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