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Senior Marketing Manager Hematology

Regeneron · Amsterdam

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Role summary

Regeneron seeks a Senior Marketing Manager to lead hematology brand strategy and asset launches across Austria, Switzerland, and Nordic markets. The role involves developing market strategies, managing budgets, coordinating cross-functional initiatives, and driving competitive positioning for specialty medicines across six European geographies.

What they're looking for

  • Bachelor's degree in Business, Science, or related field
  • 8-10+ years biotech or pharmaceutical brand marketing experience
  • Significant oncology and/or hematology expertise with specialty medicine launch experience
  • Demonstrated success developing brand strategies across multiple markets and managing budgets
  • Experience with Multiple Myeloma, Follicular Lymphoma, or Diffuse Large B-Cell Lymphoma preferred
  • Exposure to multiple European markets and European language skills advantageous

What you'll be doing

  • Lead development and execution of hematology brand plans across six markets aligned with global strategy
  • Drive launch of two hematology assets while analyzing market dynamics and identifying growth opportunities
  • Partner with Medical Affairs and cross-functional teams to develop market strategies and promotional activities
  • Adapt global campaigns for local field and digital use while maintaining consistency across regions
  • Manage promotional budgets, recommend investment priorities, and monitor spending against objectives
Compensation€81,375–€135,625 annually

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Date posted7 days ago
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