Senior Manager Marketing, Rare Diseases Europe
Regeneron · Milan
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Role summary
Regeneron seeks a Senior Manager Marketing for Rare Diseases in Europe to develop regional brand strategy, execute omnichannel campaigns, and drive cross-functional initiatives across European markets. The role involves leading brand planning, healthcare professional engagement, and commercial training in a hybrid work model across multiple European locations.
What they're looking for
- Bachelor's degree in life sciences, business, or marketing; advanced degree or MBA advantageous
- 8-10+ years progressive commercial experience in pharmaceutical or biotech industry
- 3+ years in product, brand, or marketing role
- Multi-country or regional European marketing experience demonstrated
- Omnichannel healthcare marketing campaign design and execution experience
- Launch experience in rare disease or specialty pharmaceutical setting preferred
- Knowledge of EFPIA Code and applicable national industry codes preferred
What you'll be doing
- Co-lead European brand planning including positioning, messaging, and tactical planning aligned with global strategy
- Design, deliver, and optimize omnichannel campaigns targeting healthcare professionals across multiple channels
- Direct development and approval of promotional and disease education materials with compliance oversight
- Manage creative, digital, media, and congress agencies including budgets, timelines, and performance evaluation
- Lead commercial training program development covering disease, product, competitive, and launch content
Key requirements
- Therapeutic area
- Rare Disease
Privacy & handoff
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