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SBM/BM - RIN - 上海

AstraZeneca · China

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CommercialFull-timeCompany career page

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Role summary

AstraZeneca seeks a Senior Brand Manager or Brand Manager for its respiratory/immunology portfolio in Shanghai. The role combines customer insights, project management, sales enablement, and cross-functional collaboration to drive brand performance and commercial objectives.

What they're looking for

  • Bachelor's degree in medicine, pharmacy, life sciences, business, or related discipline
  • Pharmaceutical brand marketing experience in respiratory, immunology, or specialty-care therapeutic areas
  • Ability to develop brand strategies and translate market insights into executable commercial plans
  • Strong analytical skills, business acumen, forecasting proficiency, and presentation capabilities
  • Excellent communication, influencing, project management, and cross-functional collaboration skills
  • Fluent written and spoken English and Mandarin Chinese
  • Prior experience leading projects, agencies, or team members preferred for Senior level

What you'll be doing

  • Conduct customer visits and collaborate with sales teams to identify research needs and translate insights into strategic decisions
  • Implement brand plans and monitor performance against market growth, product growth, market share, and forecast accuracy
  • Coordinate product training, develop brand campaigns and promotional materials, and evaluate execution effectiveness
  • Work cross-functionally with Sales, Medical, Market Access, and Commercial Excellence to deliver business objectives
  • Coach and develop team members where applicable, fostering a high-performing collaborative culture

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What RoleLantern checked

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RoleLantern checked active
RoleLantern checkedNeeds clarity
Date posted5 days ago
Last source checkToday
Salary listedNeeds clarity
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