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Marketing Director - Area Accounts

AbbVie · Mettawa, IL

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Role summary

Marketing Director leading regional market access strategy and a team of Area Marketers at a pharmaceutical company. Responsible for developing localized marketing initiatives, managing account performance, and collaborating across cross-functional teams to drive market access objectives in an assigned area.

What they're looking for

  • Bachelor's degree in Marketing, Business, Life Sciences, or related field
  • 5+ years developing and executing pharmaceutical or biotech marketing strategies
  • 7+ years marketing management experience, preferably supporting C-suite accounts
  • 3+ years account management experience
  • 3+ years market access experience
  • 12+ total years healthcare industry experience
  • Proven team leadership in complex, matrixed environments

What you'll be doing

  • Own Area market access marketing strategy and resource development to meet performance goals
  • Coach and manage Area Associate Marketing team with strategic direction and performance oversight
  • Collaborate with Access Leads, Payer Strategy, and Brand teams to develop tailored strategic plans
  • Serve as regional expert on customer types, market trends, and payer landscapes
  • Develop marketing materials and support field execution for Area Directors and Executives

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Date posted1 day ago
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