EG-110 - Marketing / Product Marketing

Bristol Myers Squibb · Shanghai, China

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CommercialFull-timeCompany career page

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Role summary

Bristol Myers Squibb seeks a marketing professional to support brand strategy development and execution for designated products or therapeutic areas in Shanghai. The role involves market analysis, brand planning, and cross-functional collaboration to drive business growth and deliver patient value.

What they're looking for

Experience in brand strategy, market planning, or product marketing
Understanding of customer, patient, and market dynamics
Ability to collaborate effectively across sales, medical, and commercial teams
Strong project management and analytical capabilities
Experience in pharmaceutical or life-science commercial environment

What you'll be doing

Develop and execute market strategies for assigned brands or therapeutic areas
Conduct market insights analysis and customer needs assessment
Lead brand planning initiatives and marketing project execution
Partner with cross-functional teams on market access and business analysis
Drive brand strategy implementation and support commercial growth objectives

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Date posted1 day ago

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